Meet Our Founder, Highly Experienced Gemologist Jewelry Designer
Anoosh Pajand

Strong Foundation at G.I.A., Tiffany & Co.

Anoosh’s journey began at the Gemological Institute of America, the world’s foremost authority in gemology. The G.I.A. is where many of the top experts in the jewelry world hone their skills, and Anoosh’s education there gave him a comprehensive understanding of gems and diamonds from both an artistic and scientific perspective. As a G.G. graduate gemologist and jewelry designer, Pajand mastered everything from the identification and grading of diamonds to the complex science of colored gemstones. Fully developing his creativity skills ensures that every handcrafted piece is not only stunning but also of the highest quality. Anoosh is proud to be a G.I.A alumni.

A Legacy of Luxury: From Tiffany & Co. to Individual Masterpieces

Anoosh’s career in jewelry began in one of the most iconic and luxurious spaces in the world—Tiffany & Co. Known for its exacting standards, Tiffany & Co. is where only the finest gems and designs meet. It’s no wonder that Anoosh, with his eye for detail and impeccable craftsmanship, honed his skills in this prestigious environment. His experience working with the brand’s iconic designs, particularly in engagement rings, allowed him to deeply understand both the technical and emotional aspects of such a meaningful piece.

At Tiffany, Anoosh learned the importance of balance between classic elegance and innovation. It’s one thing to educate a client about natural diamonds and a classic setting, but another to establish a genuine lifetime relationship. That understanding is what makes his custom engagement rings so exceptional today.

The Journey of Anoosh Pajand: Crafting Timeless Love through Custom Engagement Rings

When it comes to symbols of love, few things are as powerful and personal as an engagement ring. It’s not just a piece of jewelry, but a reflection of two hearts coming together in a promise of forever. For those who want something truly unique, a custom-designed engagement ring is the ultimate expression. Among the finest designers in the world today is Anoosh Pajand, whose journey from Tiffany & Co. as a private client manager to founding his own brand has made him a master of creating extraordinary, one-of-a-kind engagement rings.

The Art of Custom Engagement Rings

Now, as a bespoke engagement ring designer, Anoosh Pajand approaches every project with the understanding that this is more than jewelry—it’s a story waiting to be told. His process is as much about the couple as it is about the ring. He takes time to learn about their love story and everlasting commitment, their personalities, and their vision for what the ring should symbolize.

Each design is meticulously crafted from scratch, ensuring that no two rings are ever alike. Whether it’s incorporating a family heirloom diamond or sourcing rare stones, Anoosh combines technical mastery with emotional significance. He expertly blends traditional craftsmanship with modern design elements to create rings that are both cutting-edge and timeless.

The Pajand Signature: Sophistication Meets Personalization

What sets Anoosh apart is his ability to weave personal stories into the very fabric of his designs. His rings often feature unexpected details—whether it’s a hidden personal engraving, a unique stone setting, or a subtle design element that only the wearer would notice. His philosophy is that an engagement ring should be as distinctive as the love it represents.

The hallmark of Anoosh’s work is the balance between luxury and personal connection. While his rings are undoubtedly sophisticated and elegant, they are also deeply personal. Each piece feels intimate, designed specifically for the couple it belongs to.

Why Custom?

In a world where mass-produced jewelry often lacks emotional resonance, a custom-designed ring offers something entirely different. Anoosh understands that for many couples, the engagement ring is not just a purchase, but an investment in their love story. By working closely with each client, Anoosh ensures that every design choice reflects the unique relationship it symbolizes.

From selecting the perfect gemstone to choosing the metal and setting, Anoosh’s discerning clients are involved in every step of the process. The result is not just a beautiful ring, but a piece of art that tells their devotion story in a way that no off-the-shelf ring ever could.

The Future of Fine Jewelry

With his deep roots in luxury and his passion for pushing the boundaries of design, Anoosh Pajand is a rising star in the world of custom engagement rings. His work combines the best of both worlds—an appreciation for tradition honed at Tiffany & Co. and a desire to innovate with every new creation.

For those seeking an engagement ring that goes beyond the ordinary, Anoosh offers an experience like no other. His designs are not only a celebration of love but a reflection of his clients’ most cherished memories and dreams. Through his hands, every ring becomes a timeless symbol of the unique bond it represents, destined to be cherished for generations to come.

In an age where luxury is increasingly personalized, Anoosh Pajand is at the forefront of redefining what an engagement ring can be. If you’re looking to make a once-in-a-lifetime statement, there’s no better designer to help you create the ring of your dreams.

Former team members, colleagues at
Tiffany & Co.

Everybody Is Made to Shine

Anoosh is a descendant of a long lineage of esteemed jewelers who have excelled in the world of gemstones and fine jewelry since 1970. After school and finishing his homework as a child, Anoosh would help his father “Ely” create natural pearl necklaces. When Anoosh was in high school, he would sell silver jewelry to friends. Those a are a few reasons Anoosh Pajand is deeply passionate about nature and jewelry. Anoosh’s extensive experience in the industry permeates every facet of his work, allowing him to deliver unparalleled quality and sophistication in everything he does.

Since 2020, Anoosh has been creating exquisite engagement rings from  his prestigious Los Angeles studio. As a cherished family-owned business, Anoosh maintains meticulous standards in his partnerships, especially in the ethical sourcing of our metals (recycled) and gemstones (conflict-free and lab-created). Through our esteemed network of lab diamond suppliers with solar powered facilities that save the nature, we guarantee that our designs are graced with only the finest stones.

Our Relationship To You

At our atelier, each piece is meticulously handcrafted locally with unwavering dedication to upholding ethical standards. We guarantee a truly bespoke experience, tailored to your unique style and preferences, no matter your budget while offering zero interest financing and installment payment options. From selecting the perfect diamond to adding personalized design elements, Anoosh will be by your side every step of the way, ensuring a seamless and enjoyable journey during this special moment in your life. Rest assured, our designs are adorned with only the finest stones, sourced from a trusted network of diamond suppliers.

We Specialize In Custom Design Engagement Rings

Please visit out custom design page to collaborate with Anoosh and create your dreamy one of a kind engagement ring today!